Rogov v gorode (2019 - …)

Renowned stylist Alexander Rogov embarks on a new mission across the vast cities and towns of Russia. He is determined to prove that style does not end within the confines of the Garden Ring. In each episode, Rogov will undertake the transformation of heroines in a new city. With the help of local beauty experts and shopping centers, Alexander will select a new style for the heroines and show that in any Russian city, one can find interesting items for their wardrobe, accentuate their individuality, and look just as fashionable as the women in the capital.