The Russian drama series "Caspian 24" tells the story of journalist Polina Koroleva. She once founded a children's television company called "Alice" in a small town. Now, the heroine's ambitions have grown, and she dreams of working for a major TV network. One day, while driving, Polina accidentally hits a person. It turns out to be her old friend Serega, a talented PR specialist who used to be her colleague at the children's television company. He informs her about a tender. To participate, they need to come up with a concept for a television channel in Astrakhan.